Full Time
Marketing Manager (Remote)
- Canada
About Meeranda
Meeranda is a privately held Artificial Intelligence (AI) company, dedicated to revolutionizing the customer experience, through cutting-edge technologies and research advancements.
Role Description
The Marketing Manager at Meeranda will play a pivotal role in driving the marketing strategy. Your contributions will be instrumental in establishing our presence in the market and driving our service adoption to new heights. This is an exceptional opportunity to be at the forefront of technological advancement and to contribute to the growth of a cutting-edge startup.
Responsibilities
- Develop and execute comprehensive marketing plans to drive awareness, engagement, and adoption of Meeranda
- Collaborate with cross-functional teams to craft compelling messaging and positioning that resonates with our target audience
- Manage the end-to-end execution of marketing campaigns across various channels, including digital, social media, content, events, and more
- Conduct market research and competitive analysis to identify trends and opportunities for differentiation
- Create and oversee the production of high-quality marketing materials, including website content, presentations, videos, case studies, and whitepapers
- Build and maintain strong relationships with industry influencers, partners, and media outlets
- Track, analyze, and report on the performance of marketing initiatives, using data-driven insights to optimize strategies for maximum impact
- Stay up-to-date with the latest AI and technology trends, leveraging this knowledge to contribute innovative ideas to the team
- Collaborate with the Account Managers and all the Meeranda organization, as a whole, to ensure overall customer satisfaction
Education/Experience
- Bachelor's degree in Marketing, Business Administration, or a related field
- Proven experience (5+ years) in marketing, with a focus on technology, AI, or startup sectors
- Demonstrated success in developing and in executing marketing strategies that have driven business growth
- Experience in B2B marketing, especially in launching and promoting innovative services
- Experience in B2C marketing is a great asset
- Strong track record of managing cross-functional teams, agencies, and external partners
- Fully Bilingual (English and French)
Key Skills and Competencies
- Exceptional strategic thinking and ability to translate ideas into actionable plans
- Proficiency in leveraging digital marketing channels, social media, SEO, and content marketing to drive results
- Excellent communication and interpersonal skills, with the ability to convey complex technical concepts in a clear and engaging mannerwork independently while collaborating effectively within a team
- Strong analytical mindset, with the capacity to extract insights from data and make data-driven decisions
- Creativity and innovation in developing marketing campaigns that capture attention and stand out in a competitive landscape
- Project management expertise, including the ability to prioritize tasks, meet deadlines, and manage resources effectively
- Familiarity with AI and technology terminology and trends is a significant advantage
- Adaptability in a fast-paced startup environment, where priorities and strategies may evolve rapidly
- Cultural Awareness
Meeranda is an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by applicable law. All qualified applicants will receive consideration for employment without regard to any legally protected status.
